Free WiFi is available almost everywhere we go. People are
constantly online, busy with their electronic gadgets all the time. Kit Kat
have seen an opportunity to give people a break. So instead of offering Free
WiFi like every other brand, the company created a Free No-WiFi Zone. A big
sign with a small WiFi jammer that blocked all signals within a five meter
radius. People was also encouraged to read a newspaper, a real book or have a
genuine conversation again. All while munching on a Kit Kat.
Literally giving people a break!